Simply building a website for your company will not make an increase traffic to your store . Marketing of your website as a regular activity is required to get customers and sell your product or service. Like the traditional offline marketing, started her own business to consumers in search of services can be difficult. Here is a summary of some of the best method we used in combination for your online marketing campaign.

By far the most important first step any site can do is create new and fresh content. Search engines use web robots designed to search a website and grab keywords and text from the website to be listed on their search engine. If your site does not have a lot of content and pages, your chances of being found by a search engine and users on the Internet is greatly decreased. For example, if your web page has ten pages and your competitor has 100 pages, it’s a lot more likely that your competitor’s website will be found first.

Get prominent listings on search engines and in Web directories. The key word here is prominent. When Google returns 70,000 listings to someone searching for your type of product, you don’t want to be buried on the bottom. You want to be in the first page of results. For most Web sites, search engines and directories are the most important sources of qualified visitors. They account for 70 percent or more of the visitors to many sites.

Rent or collect “opt-in” e-mail addresses and e-mail invitations to your prospects. “Opt-in” lists consist of people who have asked to receive e-mail about a specific subject. One country music site rented three separate e-mail lists of country music fans, combined them, and e-mailed an announcement about a country music contest. Within eight hours, 11.6 percent of recipients visited the site. A week later, 30 percent had visited. E-mail lists like these are one of the best ways to build traffic quickly.

Be active in the blogger community. I’d create accounts at MyBlogLog and Technorati, and put their widgets on my blog. I’d run my feeds through FeedBurner for the community stat tracking. I’d use Bloglines or Google Reader to track other blogs in my industry and I’d be active in commenting on them (not spamming them, commenting on them.

Join Twitter and Facebook. I’ll join them both now because each offers a good opportunity to meet and network with local people who may be good contacts and/or future customers. But rather than signing up and starting to promote my business, I’ll spend the first month or so just meeting people and listening to the wider conversations. Cost: Free

Join my local Chamber of Commerce. Small businesses rely heavily on networking and word-of-mouth for survival. The CofC is a great way to do both. I’ll ask for a link from the chamber’s web site, and/or a mention in their newsletter.

Don’t forget that offline advertising for your website is just as important as what you do online and can bring your website valuable traffic. You don’t need to spend thousands of dollars. Just a few dollars invested in the right areas can return huge dividends.